Airbnb co-founder and CEO Brian Chesky aims to make the company the ‘Amazon of travel’.
Global short-term rental giant Airbnb is entering a new phase by offering curated travel experiences and vetted professional in-house services. The move is part of a broader strategy to expand beyond just accommodation and become a one-stop travel platform.
“We’re changing travel again,” said CEO Brian Chesky, unveiling Airbnb’s new direction. The company will now offer not only places to stay, but also exclusive local experiences such as guided tours, cooking classes, cultural activities, and verified professional services — all handpicked and quality-checked by Airbnb.
This shift positions Airbnb to capture a greater share of the travel economy, earning revenue not just from stays, but from experiences and services too. It aligns with Chesky’s vision to turn Airbnb into the ‘Amazon of travel’, where users can book everything related to their journey in one place.
Now, when users search for a place to stay, they will also be able to discover curated experiences and professional service providers in that destination — all seamlessly integrated within Airbnb’s booking and payment system.
Key Highlights of Airbnb’s New Offering:
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Curated local experiences
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Verified professional services
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Integrated booking and payment system
Airbnb believes the future of travel is no longer just about “where to stay,” but about “what to experience” — and this new initiative is a bold step in that direction.
